Organize products with collections

Group related products into shoppable collections customers love to browse.

4 min readUpdated 13 May 2026

Collections are how you group products that go together — like 'Summer arrivals', 'Under R200', or 'For coffee lovers'. They make it easier for customers to find what they are looking for and discover more of what you sell.

Create a collection

  1. 1

    Open Products, then Collections

    In the sidebar, click Products, then Collections. The top of the page shows headline stats — total collections, how many are Manual, how many are Smart, and the products inside them.

  2. 2

    Click Create collection and pick the type

    The Create collection dropdown gives you two choices: Manual collection (you hand-pick the products and reorder them) or Smart collection (the products are added automatically based on rules you set).

  3. 3

    Give it a friendly name

    Use words customers would search for. 'Best sellers', 'New in', or 'Gifts under R500' all work. Keep it short.

  4. 4

    For Smart collections, set your rules

    Combine any of: product type, product status, minimum and maximum price, created-after date, and 'is on sale' (has a compare-at price). For example, 'Active physical products under R200 created in the last 30 days' becomes your 'New in under R200' collection.

  5. 5

    Add a cover image

    Optional but recommended. Collection cover images make your store feel like a magazine.

  6. 6

    Save and link to it from your storefront

    Once saved, the collection has its own page. Link to it from your navigation, your homepage, or your social media bio.

Three or four collections is plenty

Too many collections can be overwhelming. Start with a small number that cover the main reasons customers visit your store.

Smart collections keep themselves up to date

Add a new product that matches your Smart collection rules and it shows up automatically. Archive a product and it drops out. No manual reshuffling needed.

Frequently asked questions

Can a product be in more than one collection?

Yes. A single product can show up in as many collections as you like.

What's the difference between collections and tags?

Tags are internal labels for organizing in your dashboard. Collections are customer-facing groups they see on your storefront.

Can I mix manual picks with automatic rules?

A collection is either Manual or Smart — you choose when you create it. If you want most of a Smart collection but with one or two extras pinned, switch to Manual and use the rule logic as a checklist when you're adding products.

Still need a hand?

Our friendly support team usually replies within a few hours. We are happy to help — no question is too small.

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