Choose and customize your theme

Pick a layout that fits your products and adjust it to match your brand.

4 min readUpdated 14 May 2026

Your theme controls the layout, look, and feel of your storefront. You can switch between themes anytime, and your products and content stay safe in the background.

How to pick a theme

  1. 1

    Open Branding from your sidebar

    Click Branding in the left sidebar. The Theme section at the top shows every theme you can choose from — Store, Bio, Showcase, and Gallery.

  2. 2

    Pick the one that fits your products

    Store works for most catalogs. Bio is a clean link-in-bio style page. Showcase puts a single hero product front and center. Gallery is photo-led for visual brands.

  3. 3

    See it in your live preview

    The preview on the right shows your real store with the theme applied — switch between desktop, tablet, and mobile views as you tweak.

  4. 4

    Click Save changes

    Hit Save changes at the bottom (or on the sticky studio bar). Your storefront updates straight away, and you can switch themes again any time without losing your products or content.

Tweak the rest of your branding

The same Branding page has an accordion of sections you can open one at a time to refine the storefront — picking presets, fine-tuning tokens, and uploading the right images.

  • Theme — pick how your storefront is laid out
  • Identity — your logo and a short brand bio that introduces you
  • Colors — pick a preset or fine-tune individual color tokens
  • Typography — heading and body fonts your customers see
  • Social links — links to your social profiles and website
  • Hero image — a banner image at the top of your storefront (Bio theme only)

Less is more

A clean storefront with three or four well-chosen sections converts better than one stuffed with everything. Start simple and add over time.

Frequently asked questions

Will I lose my products if I switch themes?

No. Your products, customers, orders, and policies are stored separately from the theme. Switching themes only changes the layout.

Can I edit the code of a theme?

You do not need to. Every customization you can think of is available through the visual editor — colors, fonts, layout, and sections.

Can I preview changes before they go live?

Yes. The Branding page shows a live preview of your storefront on the right while you edit. Nothing changes for customers until you click Save.

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